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The U.S. roofing industry is expanding fast, powered by rising residential demand, commercial growth, and a shift toward sustainable materials.
This report breaks down the latest market data, regional trends, material costs, labor insights, and ROI figures, all fully sourced for contractors, investors, and property owners.
Roofing Statistics Overview
- In 2025, experts estimate the U.S. roofing market at $31.38 billion, with a 6.17% Compound Annual Growth Rate (CAGR).
- As of 2025, the U.S. has 101,679 roofing companies.
- Just two years ago, 135,140 people were employed as roofers.
- The average roof replacement in 2025 ranges from $21,050 to $30,680.
- Roof-related insurance claims in 2024 totaled $31 billion.
- Roofing remains one of the most dangerous U.S. jobs, with a fatal injury rate of 51.8-57.5 per 100,000 workers, second-highest nationwide.
Regional Market & Roofing Segments Overview
The U.S. roofing industry is entering 2025 on a steady climb.
- Market Size and Projected Growth: $31.38 billion, 6.17% CAGR through 2030 (Source)
- Overall Contractor Revenue: $76.4 billion
That means the market is expanding in step with construction and weather-driven demand.
Most of the industry is made up of small businesses rather than large corporations. There are about 101,679 roofing companies across the country, and because no single company holds more than 5% of the total market share, competition stays open and local.
Some states clearly lead the pack (Source):
- Florida: 25,190 roofers
- California: 18,920 roofers
- Illinois: 6,240 roofers
- Texas: 5,990 roofers
- Washington: 5,560 roofers
Based on Mordor Intelligence, regional demand and numbers differ as well:
That concentration reflects where storms, housing density, and population growth are strongest, especially in areas like the Sun Belt, where hurricanes and migration keep demand high.
Southeast holds the largest market share, accounting for 27.65% of the total U.S. roofing market revenue. It’s mainly due to active hurricanes and evolving building codes that demand stronger, more durable roofs.
But the fastest-growing region is the Southwest (projected to expand at an 8.12% CAGR), thanks to rapid population growth, new housing developments, and rising construction activity.
Based on the same source, there’s also a clear difference between residential and commercial roofing:
- Residential roofing accounts for 59.67% of revenue in the U.S. market (the majority).
- Commercial roofing is catching up, thanks to rising demand for single-ply and TPO systems known for energy efficiency.
- Residential roofing work is expected to grow 7.35% annually through 2030, driven by repairs to older homes and weather damage.
Let’s see the cost-side of things as well:
In short, it’s a growing, opportunity-rich market, especially for smaller contractors and regional companies ready to meet the steady wave of residential and weather-related projects.
Roofing Material Market Trends
The U.S. roofing market still revolves around familiar materials, but preferences are shifting fast toward efficiency and sustainability:
- Asphalt shingles continue to dominate, covering around 75-80% of U.S. residential roofs and holding a 34% global market share in 2025 (Source).
- Metal roofing is steadily gaining ground (about 10-15% of the market) and growing by over 4% per year, thanks to its long lifespan and energy-saving properties (Source).
- In the commercial sector, single-ply membranes like TPO, EPDM, and PVC are the standard, with TPO leading at 49% (Source).
- Material costs jumped 6-10% in 2025 as supply chains tightened and labor costs increased (Source).
- Green, solar, and cool roofs are expanding rapidly, still at under 10% penetration, but expected to grow at a 7.06% CAGR through 2035, reaching a $9B market (Source).
Roofing Cost Breakdown
The cost of a new roof in 2025 depends mostly on roof size, material, and accessibility, but prices have climbed across the board in the past few years.
- Most U.S. homeowners spend an average of $9,000 to $30,000 on a roof replacement, depending on the material and roof size.
- Typical asphalt shingle roof costs around $9,858 for a 2,000-sq-ft home, or roughly $4.46 per sq. ft.
- The national average roof size is 1,700 sq ft, which costs about $8,400 for asphalt shingles.
- Roofing labor usually makes up 40-60% of the total price. Steeper or multi-story roofs, or roofs that need drip-edge replacement, can push costs higher.
- Roofs in the Northeast and West cost up to 15% more than the national average, while those in the South can be up to 20% cheaper (Source).
- Roofing material costs rose 6-10% in 2025, continuing the steady climb seen since 2020.
The average roof replacement cost by size (for asphalt shingles) is as follows (Source):
Let’s also look at average cost by material for a 2,000-sq-ft roof (Source):
Roofing Materials Lifespan Comparison & ROI
Beyond price, one of the most significant factors in choosing roofing materials is how long they last.
Lifespans vary dramatically, from as little as 15 years for basic asphalt shingles to two centuries for premium slate. Here’s how common roofing materials compare:
- Employment is expected to grow with roughly 13,600 new job openings each year from 2023 to 2033.
- Labor shortages continue to drive delays, project backlogs, and higher regional costs, particularly in storm-prone and hurricane-affected areas (Source).
- The workforce is also aging, with 1 in 5 roofers now over 55, adding more pressure on hiring and training younger workers.
Amstill Roofing, Rileys Roofing
A well-installed roof can often outlive its expected range, especially with regular maintenance and proper ventilation.
Materials like cool roofs also play a role here; by lowering surface temperatures and reducing UV damage, they can extend the lifespan of the underlying roof system (Source).
Let’s also review the ROI per roofing type (Source):
Cool, Green & Solar Roofing Trends
Sustainability is no longer a niche trend in roofing in 2025. It’s shaping how homeowners and builders think about energy, costs, and resilience.
Three main types of roofs in this category are cool roofs, green roofs, and solar roofs:
- Cool roofs reflect more sunlight and absorb less heat, helping cut cooling costs by 7-15%. In hot climates with metal roofs, savings can reach up to 40%. The market for cool roofs is projected to reach $9 billion by 2035.
- Green roofs, covered with vegetation, retain 50–90% of stormwater runoff, reduce urban heat, and extend roof lifespan by protecting the structure underneath.
- Solar roofs are gaining traction, now appearing on 7% of U.S. homes in 2025.
Together, these technologies are turning roofs from passive structures into energy-saving, income-generating systems.
Roofing Labor Market, Wages & Safety
Roofing remains one of the most physically demanding and dangerous construction trades in the U.S., but it also offers solid pay and steady job growth.
- The median roofer wage in 2023 was $55,840.
- Top-paying states include Massachusetts ($72,390), followed by Illinois and Connecticut (Source). Here’s the average wage/hour:
Let’s look at the roofing employment by industry sector (Source):
Despite these challenges, roofing remains one of the few construction fields offering reliable year-round demand and opportunities for career growth as the industry modernizes with safer equipment, better training, and sustainable building practices.
Insurance & Disaster Claims Overview
This year, roof-repair and replacement costs in the U.S. climbed to nearly $31 billion, up about 30% since 2022.
Non-catastrophic wind and hail damage now account for about 25% of roof claims, up from roughly 17% just two years earlier (Source).
Insurance providers are responding with stricter rules: older roofs are increasingly depreciated, deductibles are higher in storm zones, and inspections are tougher to meet.
Roofing Safety Statistics
Working as a roofer remains one of the most dangerous occupations in the U.S., with an estimated 57.5 fatalities per 100,000 full-time workers in recent years. More than 80% of those deaths are tied to falls, slips, or trips.
Non-fatal injury rates are also elevated: roughly 3.6 to 3.9 injuries per 100 roofers annually, above the construction industry average.
Roofing Marketing & Digital Trends for 2026
Roofing has gone digital, and companies that invest online are seeing the biggest growth gains (Source):
- 82% of roofing businesses now consider digital marketing essential for long-term success.
- About 70% actively invest in local roofing SEO, using Google Maps listings and service-area pages to attract nearby homeowners.
- Online lead generation drives 58% of new roofing projects, while referral leads remain strong at 68%, showing that digital visibility and reputation still work best together.
- SEO delivers an average ROI of 300% in the roofing industry, making it one of the most cost-effective marketing channels.
- Roofers who focus on mobile-first websites and Google My Business optimization report 50%+ more local leads than those who don’t.
In short, a strong online presence has become as critical as craftsmanship itself, with local SEO, reviews, and responsive design now driving the majority of calls and consultations.
References
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